Tuesday, August 11, 2009

Nice work Nissan

So we've heard alot about brands jumping on the Twitter bandwagon but other than ispylevis I haven't seen any campaigns by which I've been wowoed.

This however, is a nice concept from Nissan.

Its a site that profiles your 'Twitter' personality. Check it out.

The reason it works is because it is not obviously branded. I clicked on the link because one of the people I follow said it was cool and then before I knew it, I had been profiled & tweeted it on for all of my followers to see!

Its a nice way to leverage a social platform that is relatively new to the masses.

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