This is brilliant. An Aussie creative agency, BCM have just launched the first Twebsite (according to mumbrella).
The profile in it itself has all you need to know about the agency, but what is really clever is that it demonstrates a willingness to practise what they preach in terms of social media and, also encourages clients and prospective clients to understand this emerging space.
This is not dissimilar to what American agency booneoakley did last year when launching their website as an interactive youtube video.
I think there is something to be said for agencies that use their own 'brand' indentity to tout their skills at promoting the identities of their clients. Not only does it generate positive PR within the industry but also demonstrates confidence in their own abilities.